November 9,10,16 & 17, 2021


This year’s schedule gives you flexibility in how and when you attend. Programming will be live online on four shorter days over two weeks, with all sessions available later on-demand for your convenience.

To customize your attendance to fit with your work or personal commitments review the sessions offered below.


7:00 a.m.-7:30 a.m.

Wake up with wellness

Session 1: Lawrence Biscontini, MA, Founder, FG2000
Session 2: David Dworkin, MA, MEd, President and Creator, Conductorcise

7:35 a.m.-7:40 a.m.

Welcome to ICAA Virtual Conference, Leadership Summit and Expo 2021.

Presenter TBA

7:45 a.m.–8:45 a.m.

Rephrasing language to improve relationship centered interactionsCatherine Braxton

Utilizing the rule of improv, “Make Your Partner Look Good,” learn the power of language to create positive, intentional connections within your community. Take a dive into psycholinguistics and learn how to rephrase shame producing interactions with more dignified communications with loved ones as well as partners, creating a more rounded approach to relationship centered interactions.

You’ll be able to:

  • Gain a deeper understanding of the powerful ways in which language influences our attitudes and behaviors toward ourselves and others.
  • Learn how the “Make Your Partner Look Good” technique can be applied to both residents and co-workers in your community.
  • Create exercises to implement rephrasing and reframing techniques with family caregivers and loved ones.

Faculty: Catherine Braxton, MA, Owner, Educator and Content Creator of improv4caregivers.

The social brain and singing: Connecting better during COVID-19 Angie Frantz & Marisa Payne

The human social brain has a highly developed biological need to connect with others. During the pandemic, messaging and calling proved inadequate to significantly reduce stress among isolated residents in senior living. Learn about production of the social bonding hormone oxytocin that is activated when we sing, and how to combine music with modern technology to uplift residents and viewers.

You’ll be able to:

  • Apply digital communication technologies in innovative ways that connect emotionally.
  • Optimize resident engagement and improve quality of life in various demographics (independent living, assisted living, memory care) with music.
  • Simultaneously engage multiple, interconnected dimensions of wellness.

Faculty: Angie Frantz, CNA, Expressions Memory Care Product Manager, and Marisa Payne, Product Manager for Celebrations, Prestige Care Inc.

Wellness solutions: Effective programs for any environmentSarah Robertson, Stephen Brown & Bailey Turpin

The COVID-19 pandemic impacted our well-being with depression, physical and cognitive decline, inertia and fear. Explore five multidimensional wellness programs that can be facilitated easily by anyone in any location and without equipment. Gain recommendations and instructions to deliver programs in emotional, intellectual, physical, mind-body and spiritual dimensions.

You’ll be able to:

  • Gain knowledge about the effects of the pandemic on various factors affecting well-being.
  • Introduce simple, effective programs appropriate for any age demographic in any environment without the use of equipment.
  • Experience samples of 5 wellness programs that can easily be implemented.

Faculty: Sarah Robertson, BA, National Director of Training and Customer Support; Stephen Brown, BA, National Director of Training and Customer Support, Wellness Services; and Bailey Turpin, BS, National Program Director, Wellness Services, Aegis Therapies.

Dementia Citizenship as a pathway to wellnessHeather Macchietto

“Dementia Citizenship” means that a dementia diagnosis doesn’t strip away a person’s humanity; everyone still has the same rights and needs. Learn how ignoring the whole person or treating them as "less than" is damaging to a loved one’s emotional, mental and physical wellness. Explore creating more person-centered offerings in your community wellness programs.

You’ll be able to:

  • Define Dementia Citizenship and its connection to person-centered relationships, including how it affects the dimensions of wellness in a person with dementia.
  • Adapt wellness programming for clients and residents living with dementia.
  • Use the concepts of Dementia Citizenship and person-centered interactions to further your wellness offerings for people with dementia.

Faculty: Heather Macchietto, MSDA, CDP, Director of Lifestyle, Edgemere Retirement Community.

Protecting the aging shoulder for mobility, stability & functionAaron Aslakson

The shoulder girdle is critical to upper body movements. Balance in joint mobility and stability can be impacted by common injuries and the aging process, compromising activities of daily living and independence. Learn simple, effective exercises to improve shoulder functionality in older adults using minimal equipment. Apply and transfer these exercises to any setting.

You’ll be able to:

  • Understand how the shoulder balances mobility and stability for upper body movements and how injuries and the aging process decrease functionality in older adults.
  • Implement effective exercises to improve shoulder functionality utilizing minimal equipment as a supplement to a current fitness or wellness program.
  • Modify exercises based on a participant’s previous injuries and equipment availability for applicability in any setting.

Faculty: Aslakson, MA, CSCS, EP-C, CPT, Director of Fitness Centers, Walker Methodist.

Fall risk interventions: Trip, stumble and stay upPat VanGalen

Fall risk and fall injury risk reduction interventions need to include the latest research on “staying up.” Learn a common sense neuro-motor training approach gleaned from physical education literacy, rehab, strength conditioning and performance training. Explore the 7S “Brake-Brace-Break” approach and daily practices to combat the fear of falling and to preserve confidence and fluidity of movement.

You’ll be able to:

  • Rethink training and coaching systems and understanding of fall risk interventions by taking this specialized approach to “staying up.”
  • Address fear of falling as part of a comprehensive “movement pillar” approach, expanding the movement sphere and locomotor skills.
  • Foster a new culture of seeking safe and stimulating movement throughout the StAges to enhance fundamental motor skills.

Faculty: Pat VanGalen, MS, Owner, Active & Agile, Maximizing Mobility Through the Ages

9:00 a.m.–10:00 a.m.

COVID-19: The great divider, uniter, and acceleratorDr. Richard Carmona, Colin Milner


10:15 a.m.–11:00 a.m.

7-minute solutions

Speakers to be announced

11:00 a.m.-12:00 p.m.

Virtual Expo

Discover new technologies, equipment and services to support multidimensional wellness from providers committed to meeting the industry’s needs. View demonstrations and ask exhibitors questions in this live virtual session. Enjoy “real world”-type interaction and make purchasing decisions from the comfort and safety of your home or office.

12:00 p.m.–1:00 p.m.

Technology & personalized service for member engagementBill McBride & Michele Wong

Understanding consumers' newest concerns and behaviors is key to higher levels of engagement. Focus on the benefits of adding technology and enhanced personalization to your customer service and resident/member experience approach. Learn how to enhance the overall relationship with your customers.

You’ll be able to:

  • Differentiate between health & fitness & lifestyle.
  • Reposition your approach for a better solution for members and customers.
  • Use systems, technologies and methodologies to create better outcomes for the consumer and the organization.

Faculty: Bill McBride, BSBA, CEO/President and Michele Wong, MS, COO, Active Wellness

Developing resilient leaders—and loved onesKaren Woodard

Resilience is an important quality at any age. It is the ability to recover readily from adversity or the power to return to original form after being compromised. Learn how resilience employs mental processes and behaviors to protect ourselves from the potential negative effects of stressors. Define and deepen resilience for yourself, those you lead and those you love.

You’ll be able to:

  • Understand the 3 types of resilience and rate yourselves as well as those you lead in all 3 areas.
  • Understand and employ the 5 Pillars of Resilience.
  • Create 2 models for building resilience.

Faculty: Karen Woodard, President, Premium Performance Training.

Reviving the joy of readingSusan Ostrowski

Older adults may have lost the desire to read because of societal beliefs about what adult text should look like and a mistaken notion that many can no longer read in any meaningful way. Explore ways that reading can once again be a pleasurable and meaningful pastime for older adults.

You’ll be able to:

  • Understand how cognitive change affects the reading process.
  • Compensate for the barriers to reading that older adults too often encounter, including stereotypes.
  • Create and facilitate resident led, peer interactive reading groups.

Faculty: Susan Ostrowski, MA, MS, Cofounder, Reading2Connect.

Increasing engagement through personalized wellness programsElizabeth Audette-Bourdeau & Ashley Vandoorn

Research shows that half of those looking to move into senior living communities say wellness programs are a primary decider. Learn how to create a framework that directly ties your community wellness programs to operating revenues. Explore how to build wellness activities that can be tracked, benchmarked and easily implemented in your communities.

You’ll be able to:

  • Standardize life enrichment programs reporting across multiple communities.
  • Set benchmarks for wellness programming using modern tools to analyze trends.
  • Use data to improve programming, track engagement and resident satisfaction.

Faculty: Elizabeth Audette-Bourdeau, BCom, Founder, Welbi and Ashley Vandoorn, BA, Gerontology.

Dementia: Pursuit of potential through intentional engagementJill Ricker, Megan Bradford & Ben Leavall

Pandemic restrictions forced the senior living industry to keep people apart yet engaged. Understand how leaving our comfort zones actually is helping the industry identify new intentional engagement models beyond “safe and secure.” Learn how the current paradigm surrounding dementia may limit possibilities and perpetuate the very stigma we want to change.

You’ll be able to:

  • Identify words and phrases commonly used that burden those living with dementia.
  • Be challenged to consider what it means to build a “living border around the individual” vs “placing the individual in a pre-designed box”.
  • Adopt specific engagement tactics that contribute to “inclusion with adaptations” versus exclusion based on diagnosis.

Faculty: Jill Ricker, BS, Director of Operations, SAIDO; Megan Bradford, BSBA, Vice President of Middle Market and Ministry for Episcopal Retirement Services; and Ben Leavall, CNHA, Executive Director at Sunset Communities, Waterford Place.

Zoom games to build movement skills and communityLawrence Biscontini, Bernadette O’Brien, Eileen Byrnes, Heather Harris, Wendy McCormick & Claire Powell

Enjoy five sessions in one to learn innovative and low equipment Zoom games to play with residents on social media, Zoom, interactive TV and Closed Circuit TV inside your active aging centers. Learn innovative online games to enhance memory, increase simple movement skills and improve dynamic flexibility while enhancing a sense of community amidst possible isolation.

You’ll be able to:

  • Understand the dynamics of one-sided and two-sided games.
  • Learn simple, low equipment based games.
  • Discuss ways to use gaming to enhance memory, increase simple movement skills and even improve dynamic flexibility.

Faculty: Lawrence Biscontini, MA, Founder, FG2000; Bernadette O’Brien; Eileen Byrnes, Solely Wellness; Heather Harris; Wendy McCormick, Fitness Supervisor for YMCA Northern Alberta; and Claire Powell, Founder, San Jose Laughter Club.

Tweakology 101: Innovative ideas for favorite exercises—Part 1Sue Grant

In this practical session, learn the Gray Institute’s “Ten Observational Essentials of Movement” and understand how to tailor every exercise in your repertoire to specific clients and residents. Practice these modifications with three basic movements: sit to stand, pushing, and stepping or walking.

You’ll be able to:

  • Implement the Gray Institute’s “Ten Observational Essentials of Movement” to make every exercise or movement appropriate for your clients and residents.
  • Tailor 3 functional exercises for every client.
  • Add cognitive challenges, cardio, power and functional variety to every workout.

Faculty: Sue Grant, BA, ACE, Founder,

Embodied strength, balance and fall prevention for active agingMargot McKinnon

Building resilience throughout the neuro-musculoskeletal system is key to effective fall prevention and healthy aging. Dive into multisensory training principles and techniques that fit any active aging wellness program. Share ideas for program development and delivery and how to empower older adults physically and cognitively.

You’ll be able to:

  • Develop a conceptual framework of exercise outcomes for active aging and fall prevention by learning physical, cognitive and social considerations of aging.
  • Learn the do’s and don’ts of exercise protocols to prevent falls, including 3 balance strategies.
  • Learn functional exercises and innovative ways to plan classes for active aging and fall prevention in groups with multiple needs.

Faculty: Margot McKinnon, MEd, Founder and CEO of Body Harmonics Inc.

1:15 p.m.-2:00 p.m.

Idea exchange and wrap up

Join your colleagues for these idea-sharing sessions on how you have "Reset" your wellness programs and environment to address today's new reality.